Floor 9

A podcast by IPG Media Lab

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157 Episodes

  1. Episode 154: Outlook 2024 Deep-Dive

    Published: 2/16/2024
  2. Episode 153: CES 2024 Recap

    Published: 1/26/2024
  3. Episode 152: 2023 Trend Recap

    Published: 12/22/2023
  4. Episode 151: 2023 Holiday Shopping Trends

    Published: 12/1/2023
  5. Episode 150: Generative AI & Its Impact on Advertising

    Published: 10/23/2023
  6. Episode 149: Podcasters as Influencers (Ft. Kara Manatt from MAGNA & Edwin Wong from Vox Media)

    Published: 8/10/2023
  7. Episode 148: Apple WWDC 2023 Recap

    Published: 6/10/2023
  8. Episode 147: CES 2023 Trend Recap

    Published: 1/17/2023
  9. Episode 146: Holiday Special - Innovation Gift Exchange

    Published: 12/16/2022
  10. Episode 145: Holiday Shopping & Streaming Update

    Published: 11/17/2022
  11. Episode 144: Direct Mail 2.0 (Ft. Dave Fink from Postie & Lauren Banks from USPS)

    Published: 10/13/2022
  12. Episode 143: One-Way Ticket to Dynamic Island (Apple Event Recap)

    Published: 9/9/2022
  13. Episode 142: The Glow-Up of Microsoft Ads (Ft. Jennifer Solomon-Baum)

    Published: 8/22/2022
  14. Episode 141: The Metaverse Mid-Year Check-In (Ft. Joshua Lowcock)

    Published: 7/26/2022
  15. Episode 140: Apple’s 2022 WWDC Recap

    Published: 6/8/2022
  16. Episode 139: The State of Podcast Advertising (Ft. Alyssa Meyers from Morning Brew)

    Published: 6/1/2022
  17. Episode 138: 2022 Google I/O Event Recap

    Published: 5/17/2022
  18. Episode 137: The Rise of “Storeless” Commerce (Ft. Randall & Chris from IAB)

    Published: 5/12/2022
  19. Episode 136: What Marketers Should Know about Snap Partner Summit 2022

    Published: 5/2/2022
  20. Episode 135: Brand Safety and Responsibility in Times of War

    Published: 3/24/2022

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Floor 9 is where technology and culture collide. We discuss how major tech companies and industry disruptors are driving today’s culture and the impact their products have on media attention and consumer behavior. In a society where attention is the most coveted resource, we provide thoughtful analysis and insights on the shifting media and industry landscapes and what brands can do to stay ahead. Made by the IPG Media Lab. Hosted on Acast. See acast.com/privacy for more information.