Floor 9
A podcast by IPG Media Lab
172 Episodes
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Episode 169: Upgrading the Creator Playbook for Brands
Published: 4/24/2025 -
Episode 168: The Evolving Sports Media Landscape
Published: 3/28/2025 -
Episode 167: 2025 Outlook Trends
Published: 2/13/2025 -
Episode 166: CES 2025 Highlights
Published: 1/16/2025 -
Episode 165: 2024 Year-End Trend Recap
Published: 12/13/2024 -
Episode 164: 2024 Holiday Shopping Trends
Published: 11/15/2024 -
Episode 163: The Early Days of MR Headsets
Published: 10/21/2024 -
Episode 162: iPhone’’s New “Visual Intelligence” & More
Published: 9/12/2024 -
Episode 161: Futurecaster Survey & Must-Know Insights
Published: 8/22/2024 -
Episode 160: How Brands Can Avoid Being Commoditized by AI
Published: 8/12/2024 -
Episode 159: After the "Streaming Wars," What's Next for Hollywood?
Published: 7/25/2024 -
Episode 158: Apple Intelligence & Other WWDC News
Published: 6/20/2024 -
Episode 157: 2024 Developer Conferences are all about AI
Published: 5/31/2024 -
Episode 156: Decoding Gen Alpha & Millennial Parenting
Published: 4/23/2024 -
Episode 155: Apple Vision Pro
Published: 3/19/2024 -
Episode 154: Outlook 2024 Deep-Dive
Published: 2/16/2024 -
Episode 153: CES 2024 Recap
Published: 1/26/2024 -
Episode 152: 2023 Trend Recap
Published: 12/22/2023 -
Episode 151: 2023 Holiday Shopping Trends
Published: 12/1/2023 -
Episode 150: Generative AI & Its Impact on Advertising
Published: 10/23/2023
Floor 9 is where technology and culture collide. We discuss how major tech companies and industry disruptors are driving today’s culture and the impact their products have on media attention and consumer behavior. In a society where attention is the most coveted resource, we provide thoughtful analysis and insights on the shifting media and industry landscapes and what brands can do to stay ahead. Made by the IPG Media Lab. Hosted on Acast. See acast.com/privacy for more information.