Growth Masterminds: mobile growth podcast
A podcast by Singular
Categories:
149 Episodes
-
Why privacy and consent are AMERICAN things now, not just EUROPEAN
Published: 2/4/2025 -
Women & mobile gaming: 9 things you need to know
Published: 1/30/2025 -
60% lower cost per trial via web2app?
Published: 1/21/2025 -
No more App Store fees
Published: 1/14/2025 -
Scaling mobile games beyond 1 million players: 6 challenges
Published: 1/8/2025 -
How AppLovin is fueling the boom in incentivized ad networks
Published: 12/26/2024 -
How to grow games globally
Published: 12/19/2024 -
How to scale influencer marketing
Published: 12/10/2024 -
1 must-have to scale your app 100X
Published: 12/3/2024 -
Went viral on TikTok Shop ... sold out in 3 days!
Published: 11/27/2024 -
Boosting conversions on Roku: Roku's head of ad innovation Peter Hamilton
Published: 11/18/2024 -
UA diversification: CTV, DOOH, podcasts, and radio?!?
Published: 11/13/2024 -
6X creative output with AI?!?
Published: 11/7/2024 -
Winning with programmatic mobile ads: US, UK, DE, IN, BRA, JPN
Published: 10/30/2024 -
Marcus Burke on free trials, Advantage+, AEM, web to app, funnels, and way too much more!
Published: 10/18/2024 -
End cards that convert: boost mobile ads conversion by 30%
Published: 10/10/2024 -
New Unity CEO Matt Bromberg on games, ads, AI
Published: 10/3/2024 -
CAPIs, CAPIs, CAPIs, all about CAPIs
Published: 9/26/2024 -
8 biggest mistakes in paid user acquisition
Published: 9/17/2024 -
UA via OEM: new opportunities for growth
Published: 9/11/2024
Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.