Impact Pricing

640 Episodes

1. Blogcast #52: Peleton Tests New Pricing Model

   Published: 4/29/2022
2. Memecast #55: Experts Buy Features

   Published: 4/27/2022
3. How to Incorporate Customer Experience into B2B Pricing with DeAnn Hammer

   Published: 4/25/2022
4. Blogcast #51: Pricing People Shouldn’t Set Prices

   Published: 4/22/2022
5. Memecast #54: New Business Models

   Published: 4/20/2022
6. Pricing Job Market Trend 2022: The Rise of Hybrid Workforce with Jon Jennings

   Published: 4/18/2022
7. Blogcast #50: The Value of Teachers vs. Athletes

   Published: 4/15/2022
8. Memecast #53: Executive Led Initiatives

   Published: 4/13/2022
9. Behavioral Economics: The Psychological Side of Pricing, the Secret Sauce to More Sales with Gerald Smith

   Published: 4/11/2022
10. Blogcast #49: Indirect Customer Impact

    Published: 4/8/2022
11. Memecast #52: Fixed Costs

    Published: 4/6/2022
12. Costs, Costs, Costs: How Managerial Decision-Making Impacts Pricing Negotiations with Reginald Tomas Lee

    Published: 4/4/2022
13. Blogcast #48: Direct Customer Impact

    Published: 4/1/2022
14. Memecast #51: Price is Fast

    Published: 3/30/2022
15. Mental Money: Why People Pay $1/Day vs $30 Upfront for a Month's Purchase with Pedro Piccoli Soares

    Published: 3/28/2022
16. Blogcast #47: Another Netflix Increase

    Published: 3/25/2022
17. Memecast #50: Loyal Customers

    Published: 3/23/2022
18. Customers Don't Want to be Sold, They Want You to Help Them Buy: Salespeople's Role in Value Co-Creation with Duane Dufault

    Published: 3/21/2022
19. Blogcast #46: You Must Lose on Price

    Published: 3/18/2022
20. Memecast #49: Sales Should Not Own Pricing

    Published: 3/16/2022