Inclusion and Marketing

A podcast by Sonia Thompson - Thursdays

Thursdays

Categories:

Business

158 Episodes

  1. 97. Inclusive marketing ethics

    Published: 2/8/2024

  2. 96. How to do representation in marketing the right way

    Published: 2/1/2024

  3. 95. Navigating the effective use of AI for inclusive marketing with Joyann Boyce

    Published: 1/25/2024

  4. 94. Inclusive product design with Sabrina Meherally

    Published: 1/18/2024

  5. 93. The Inclusive Marketing Spectrum with examples for each

    Published: 1/11/2024

  6. 92. A blueprint for inclusive marketing success in 2024 and beyond

    Published: 1/4/2024

  7. 91. Understanding diversity-owned and diversity-targeted media with Carlos Santiago

    Published: 12/28/2023

  8. 90. Inclusive marketers react to new Ralph Lauren and Zara debacle

    Published: 12/21/2023

  9. 89. Embedding inclusion into business planning for sustainable growth

    Published: 12/14/2023

  10. 88. Managing the change of operating as an inclusive brand, with Nancy Harris

    Published: 12/7/2023

  11. 87. How brands showed these consumers they belonged

    Published: 11/30/2023

  12. 86. How to make more people feel like they belong with Unni Turrettini

    Published: 11/24/2023

  13. 85. Lessons in Belonging from Beyonce's Renaissance World Tour

    Published: 11/16/2023

  14. 84. The truth about customer experience

    Published: 11/9/2023

  15. 83. You can't afford to not have this kind of talent on your team

    Published: 11/2/2023

  16. 82. Should you ask customers for their demographic information?

    Published: 10/26/2023

  17. 81. Do this to increase customer acquisition for people from underrepresented and underserved communities

    Published: 10/19/2023

  18. 80. Consumer reactions to real brand customer experiences

    Published: 10/12/2023

  19. 79. How smart brands strategically partner with HBCUs

    Published: 10/5/2023

  20. 78. Authentic and inclusive brands: INBOUND 2023 panel discussion with Natasha Pierre and Sundas Khalid

    Published: 9/28/2023

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Inclusive marketing is rapidly growing in prominence, as more consumers expect that brands "see" them, be more inclusive in their marketing campaigns, and accommodate a broader base of customers that don't cleanly fit into what is considered "mainstream." The show is hosted by Sonia Thompson, an inclusive brand coach, strategist, consultant, speaker, and Forbes and Inc. columnist who's helped brands and leaders alike attract and retain diverse customers. This podcast explores everything you need to know about building an inclusive brand, including customer experience, inclusive leadership, cultural intelligence, building diverse teams, inclusive language and imagery, and more.