Indie Game Movement - The podcast about the business and marketing of indie games.
A podcast by Andrew Pappas, Game Marketing Strategist and Consultant - Tuesdays
196 Episodes
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Ep 273 - How Core Mechanics Can Make a Marketable Game
Published: 5/17/2022 -
Ep 272 - Acting on Data Insights and Attribution with Oscar Hogervorst
Published: 5/3/2022 -
Ep 271 - How to Tackle TikTok with Eylul Ozekes
Published: 4/19/2022 -
Ep 270 - Why Communication Matters : My GDC in Review
Published: 4/5/2022 -
Ep. 269 - Identifying Key Elements to a Successful Game
Published: 3/22/2022 -
Ep 268 - Creating Self-Sustainable Communities with Sam Greszes
Published: 3/8/2022 -
Ep 267 - Are you learning fast enough from your marketing?
Published: 2/22/2022 -
Ep 266 - Knowing your pain points and solutions with Mike Gamble
Published: 2/8/2022 -
Ep 265 - How to create impactful trailers with Derek Lieu
Published: 1/25/2022 -
Ep 264 Part 2 - Indie Game Marketing - A guide on Standing Out
Published: 1/18/2022 -
Ep 264 Part 1 - Indie Game Marketing: A guide on Standing Out
Published: 1/17/2022 -
End of Year Special - Best Moments of IGM 2021
Published: 12/28/2021 -
Ep 262u - End of Year Update - A Short Hiatus
Published: 10/26/2021 -
Ep 261 - How to Nail Effective Team Building with Nicolas Hafner
Published: 10/8/2021 -
Ep 260 - How to Gamify Your Marketing Using Different Assets with Shawn French
Published: 9/28/2021 -
EP 259 - How to Crush Your Steam Marketing With Bruno Laverny
Published: 9/15/2021 -
Ep 258 - How to Quit Your Job and Go Full Time Dev with Bruno Bonbardi
Published: 8/31/2021 -
Ep 257 - How Indie Devs Can Clarify Their Messaging
Published: 8/17/2021 -
Ep 256 - Understanding How Your Price Can Affect Player Behavior
Published: 8/3/2021 -
Ep 255 - How to Get Music You and Your Audience Wants with Dakota Sauve
Published: 7/20/2021
Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. Regardless if you’re an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community. Between the years of his experience and interviews with respected industry veterans, you’ll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more. All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.