Keep Optimising
A podcast by Chloe Thomas - Wednesdays
206 Episodes
-
Omnichannel: Tips for Cross Border Expansion to Achieve eCommerce Growth with Paul Walker, Global-e
Published: 5/8/2024 -
Omnichannel: Harnessing Physical Retail for eCommerce Success with Oliver Banks, OB&Co
Published: 5/1/2024 -
SEO: Link Building Tips for SEO with Rosa Mitchell, connective3
Published: 4/24/2024 -
SEO: Technical Foundations create big wins with Brad Houldsworth and Matt Henton from Moss
Published: 4/17/2024 -
SEO: YouTube SEO Strategies for Long-Term Channel Growth with Louise Knight, Navigate Video
Published: 4/10/2024 -
SEO: Crafting Unique and Helpful Content for your eCommerce store with Yoast's Carolyn Shelby
Published: 4/3/2024 -
Email: 2024 Deliverability Update aka how to get into the Inbox with Emilia & Ali, Intuit Mailchimp
Published: 3/27/2024 -
Email: List Growth Sales Strategies with Hannah Spicer
Published: 3/20/2024 -
Email: Making the most of your ESP Software Tools with Daniel Budai
Published: 3/13/2024 -
Email: AB Tests for Email Marketing Success with Bridget Poston
Published: 3/6/2024 -
Storytelling: Creating Captivating Product Stories with Aimee Lopez, Copy Unleashed
Published: 2/28/2024 -
Storytelling: How to Create your Perfect Top-of-Funnel Video Ad with Danielle Gipps
Published: 2/21/2024 -
Storytelling: Building Great Customer Experience at every stage of the Customer Journey with Ben Afia
Published: 2/14/2024 -
Storytelling: Elevating Customer Acquisition Through the Art of Storytelling with Andy Donaldson, Revenue Growth Agency
Published: 2/7/2024 -
Affiliates: Structuring the Perfect Affiliate Offers with Thomas McMahon, ClickBank
Published: 1/31/2024 -
Affiliates: How Affiliate Marketing Can Elevate Premium Brand Performance with Red Barrington, Red Star Digital
Published: 1/24/2024 -
Affiliates: Tips for Diversifying Your Affiliate Program with Rick Magennis, Bearcat Media
Published: 1/17/2024 -
Affiliates: Simple Strategies to Make Affiliate Marketing Work for You with Rachel Said, Genie Goals
Published: 1/10/2024 -
Affiliates: Why Affiliate Marketing is a Key Strategy for eCommerce Brands in 2024 with Chikay Lo, Lo Digital
Published: 1/3/2024 -
Content: Optimising User-Generated Content for eCommerce Marketing Success with Jameela Ghann, Fera
Published: 12/27/2023
We spend each month focusing in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole month you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - This month = Omnichannel Expansion - Next month = Online Advertising Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/