693 Episodes

  1. #694: What's your plan for Q5 this year, with Xavier de Baillenx from Ramdam

    Published: 6/23/2025

  2. #693: Optimizing the post-click customer experience with Riikka Söderlund, Katana Cloud Inventory

    Published: 6/20/2025

  3. #692: The lifetime value of milliseconds in the customer experience with Jaxon Repp, Harper

    Published: 6/18/2025

  4. #691: Gaining agility and results with composable CMS, with Mark Wheeler from Storyblok

    Published: 6/16/2025

  5. #690: Focusing on long-term customer value using next best action with Tine Van Calster, Telenet

    Published: 6/13/2025

  6. #689: Building a culture of agility with Eugenie Lamprecht, Reka

    Published: 6/12/2025

  7. #688: Building a Customer Brain and how it benefits customers and the business with Christian Nelissen, National Australia Bank

    Published: 6/11/2025

  8. #687: Customer Experience Design using Generative AI, with Tara DeZao, Pega

    Published: 6/9/2025

  9. #686: Autonomous innovation using predictable AI agents with Peter van der Putten, Pega

    Published: 6/6/2025

  10. #685: Using AI in UX research, design, and testing with Jason Bowman, The Office of Experience

    Published: 6/4/2025

  11. #684: The founder of Reebok and CEO of Syntilay talk about AI-generated product design

    Published: 6/2/2025

  12. #683: Navigating the effect of AI on marketing jobs and the job market with Sue Keith, Landrum Talent Solutions

    Published: 5/30/2025

  13. #682: Consequential AI and customer loyalty with Raj De Datta, CEO of Bloomreach

    Published: 5/28/2025

  14. #681: Building a cohesive brand while personalizing every message with Emily Ward, Turnitin

    Published: 5/26/2025

  15. #680: Agile is about more than velocity, with Gabrielle Wieczorek

    Published: 5/23/2025

  16. #679: Growing a brand by focusing on the details that matter with Dominic Minogue, Dirty Water

    Published: 5/21/2025

  17. #678: AI gains emotional intelligence with Joshua Goldberg, Zenapse

    Published: 5/19/2025

  18. #677: Why thought leadership is more important than ever with Benjamin Shapiro, host of the MarTech Podcast

    Published: 5/16/2025

  19. #676: The consumer is no longer navigating the map—they are the map, with Ken Hughes, the King of CX

    Published: 5/14/2025

  20. #675: Being true to customers and your values with Phyllis Rothschild, CMO at Pete & Gerrys

    Published: 5/12/2025

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Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.