497 Episodes

  1. 317. Revolutionizing Healthcare: Behavioral Science Strategies for Improved Patient Outcomes with Eden Brownell

    Published: 8/24/2023
  2. 316. Mastering Loss Aversion: The Key to Driving Customer Behavior and Loyalty (Refreshed Episode)

    Published: 8/22/2023
  3. 315. Jerks At Work: How To Deal With Difficult Colleagues, with Tessa West

    Published: 8/18/2023
  4. 314. Biases At Work – How We React To Others And Groups (Refreshed Episode)

    Published: 8/15/2023
  5. 313. Crafting Persuasive Presentations: Learn How to Captivate Your Audience with Troy Andrews' Storytelling Strategies

    Published: 8/10/2023
  6. 312. The Science of Influence: Dr. Robert Cialdini Reveals the Secrets (Refreshed Episode)

    Published: 8/7/2023
  7. 311. Humanizing Rules: Unveiling the Human Side of Compliance, with Christian Hunt

    Published: 8/3/2023
  8. 310. Using Availability Bias to Generate Buzz (Refreshed Episode)

    Published: 7/31/2023
  9. 309. Empowered Refusal: How Saying No Can Revolutionize Your Relationships and Well-Being - Vanessa Patrick

    Published: 7/27/2023
  10. 308. Powerfully Persuasive: Zoe Chance’s Magic Question (Refreshed Episode)

    Published: 7/24/2023
  11. 307. Unlock Your Potential: The Ultimate Guide to Great Mentorship with Scott Miller

    Published: 7/20/2023
  12. 306. Conquer Imposter Syndrome and Boost Confidence in Business (Refreshed Episode)

    Published: 7/17/2023
  13. 305. Finding Your Congregation: Culture as a Catalyst for Connection in Brand Building with Marcus Collins

    Published: 7/13/2023
  14. 304. Decoding Group Identity: Insights for Business Leaders with Dominic Packer (Refreshed Episode)

    Published: 7/10/2023
  15. 303. Transforming Data into Art: A Conversation with Sarah Kay Miller

    Published: 7/6/2023
  16. 302. Beyond Physical Contact: The Science of Visual and Emotional Touch (Refreshed Episode)

    Published: 7/3/2023
  17. 301. Magic Words: What To Say To Get Your Way, with Dr. Jonah Berger

    Published: 6/29/2023
  18. 300. Jingles, Rhythm, and Beats: The Neuroscience of Branding Through Sound (Refreshed Episode)

    Published: 6/26/2023
  19. 299. 5 Years, 299 Episodes: Here Are Your Favorites

    Published: 6/22/2023
  20. 298. The Science of Smell: Creating Emotional Connections with Customers (Refreshed Episode)

    Published: 6/19/2023

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Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.