The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
A podcast by Melina Palmer
497 Episodes
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337. The Role of Critical Thinking in Resisting Misinformation - Sander van der Linden
Published: 11/2/2023 -
336. Unlocking Minds: Understanding the Power of Perception - David McRaney (Refreshed Episode)
Published: 10/30/2023 -
335. Unlocking the Power of Neurodiversity in Decision-Making - A Conversation with Sigi Hale
Published: 10/26/2023 -
334. Cracking the Code of Human Decision-Making: Insights from Tim Ash (Refreshed Episode)
Published: 10/23/2023 -
333. Designing the Future of Saving: Behavioral Science Strategies for Financial Success - Vishal George
Published: 10/19/2023 -
332. Mastering Motivation: Ayelet Fishbach Reveals the Secrets to Achieving Your Goals (Refreshed Episode)
Published: 10/16/2023 -
331. Building Productive Relationships: Taking Responsibility for Your Impact with Brian Lowery
Published: 10/12/2023 -
330. Overcoming the Focusing Illusion to Make Better Decisions (Refreshed Episode)
Published: 10/9/2023 -
329. From Present Bias to Future Focus: Emotionally Connecting with Your Future Self, with Hal Hershfield
Published: 10/5/2023 -
328. Understanding Time Discounting: Overcoming Procrastination and Achieving Goals (Refreshed Episode)
Published: 10/2/2023 -
327. Overcoming Speaking Anxiety: Matt Abrahams' Strategies for Confident Communication
Published: 9/28/2023 -
326. Get Noticed: Powerful Strategies for Pitching Your Business (refreshed episode)
Published: 9/25/2023 -
325. Uncover the Hidden Truths: The Power of Observation in Understanding Human Behavior - Christian Madsbjerg
Published: 9/21/2023 -
324. Decoding Organizational Culture: How Ethnographic Research Can Transform Your Company with Dr. Felicity Heathcote-Marcz (refreshed episode)
Published: 9/18/2023 -
323. Achieve More and Stress Less: Cultivating Success Habits for Work-Life Balance, with Marcey Rader
Published: 9/14/2023 -
322. Achieving More with Less: Subtraction Strategies for Success with Leidy Klotz (refreshed episode)
Published: 9/11/2023 -
321. Confidently Designing Your Path: Expressing Your Worth in Act Two - Kate Gigax
Published: 9/7/2023 -
320. Trust: The Key to High-Performing Teams, with Stephen M.R. Covey (refreshed episode)
Published: 9/4/2023 -
319. Unlock Your Influence: Building a Powerful Leadership Platform with Andrea Learned
Published: 8/31/2023 -
318. Unlocking Your Hidden Influence: Revealing the Secrets to Making a Difference with Vanessa Bohns (refreshed episode)
Published: 8/28/2023
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.