The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

497 Episodes

1. 237. Solving Modern Problems with a Stone Age Brain

   Published: 11/18/2022
2. 236. Gratitude or Happiness: Which Comes First? (Refreshed Episode)

   Published: 11/15/2022
3. 235. Great Brands Care About People, with Dr. Tessa Misiaszek

   Published: 11/11/2022
4. 234. What is Value? (Refreshed Episode)

   Published: 11/8/2022
5. 233. Wait…There’s a System 3? featuring Leigh Caldwell

   Published: 11/4/2022
6. 232. Leveraging the Power of Prefactual Thinking (Refreshed Episode)

   Published: 11/1/2022
7. 231. Branding That Means Business with Matt Johnson

   Published: 10/28/2022
8. 230. How To Create a Brainy Brand (Refreshed Episode)

   Published: 10/25/2022
9. 229. How Vulnerability Loops Make Team Communication More Effective

   Published: 10/21/2022
10. 228. Game Theory: Behavioral Economics Foundations (Refreshed Episode)

    Published: 10/18/2022
11. 227. Quit: The Power of Knowing When to Walk Away, with Annie Duke

    Published: 10/14/2022
12. 226. Change Management: It’s Still Not About the Cookie (Refreshed Episode)

    Published: 10/11/2022
13. 225. What Your Employees Need and Can’t Tell You

    Published: 10/7/2022
14. 224. Inequity Aversion: That’s Not Fair! A Behavioral Economics Foundations Episode

    Published: 9/30/2022
15. 223. Negativity Bias: Cockroaches and Cherries, a Behavioral Economics Foundations Episode

    Published: 9/23/2022
16. 222. How To Test Nudges In Your Ads and Social Media, with Phill Agnew

    Published: 9/16/2022
17. 221. How to Have Difficult Conversations About Race, with Kwame Christian

    Published: 9/9/2022
18. 220. Cobra Effect: No Loophole Goes Unexploited, a Behavioral Economics Foundations Episode

    Published: 9/2/2022
19. 219. Using Behavioral Science in Marketing with Nancy Harhut

    Published: 8/26/2022
20. 218. Do Nudges Work? with Michael Hallsworth

    Published: 8/19/2022