The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

A podcast by Melina Palmer

Categories:

Business

388 Episodes

  1. 368. Tapping Into the Power of Habit: How to Build Customer Loyalty (Refreshed Episode)

    Published: 2/20/2024

  2. 367. Breaking Free: The Entrepreneurial Journey with Amy Porterfield

    Published: 2/16/2024

  3. 366. The Science of Time Pressure (Refreshed Episode)

    Published: 2/13/2024

  4. 365. Unlocking Business Potential: Implementing Brain-Friendly Practices with Felicity Heathcote-Marcz

    Published: 2/9/2024

  5. 364. Unmasking the Hawthorne Effect: Improving Performance and Motivation (Refreshed Episode)

    Published: 2/6/2024

  6. 363. Unveiling the Power of Cyber Anthropology with Lianne Potter

    Published: 2/2/2024

  7. 362. Anticipating Errors: The Secret to Guiding Behavior and Influencing Decisions

    Published: 1/30/2024

  8. 361. Mastering Confidence: Unleash Your Potential with Neuroscientist Dr. Ian Robertson

    Published: 1/26/2024

  9. 360. Work with Your Brain: Unleashing the Power of the DOSE Chemicals (Refreshed Episode)

    Published: 1/23/2024

  10. 359. From Stuck to Success: Proven Strategies for Breaking Through Barriers with Adam Alter

    Published: 1/19/2024

  11. 358. Unlocking Your Decision-Making Potential: Tackling Cognitive Overload (Refreshed Episode)

    Published: 1/16/2024

  12. 357. Quality vs Value: Creating a Clear and Impactful Brand Identity

    Published: 1/11/2024

  13. 356. Unleashing the Power of Pricing: Mastering Consumer Behavior for Higher Sales (Refreshed Episode)

    Published: 1/9/2024

  14. 355. The Truth About Pricing: Behind the Scenes

    Published: 1/5/2024

  15. 354. Discover the Secrets to Successfully Increase Prices for Your Business (Refreshed Episode)

    Published: 1/2/2024

  16. 353. Data-Driven Personalization for Online Retail - Jo Evershed and Gareth Harvey

    Published: 12/29/2023

  17. 352. Unlocking Consumer Behavior with Imotions: Neuroscience Insights for UX Designers (Refreshed Episode)

    Published: 12/26/2023

  18. 351. The Key to Effective Communication: Simplify and Connect with Ben Guttmann

    Published: 12/22/2023

  19. 350. The Art of Captivating Marketing: Unleashing the Power of Hype - Michael Schein (Refreshed Episode)

    Published: 12/19/2023

  20. 349. Unlocking Success Through Collaboration: Insights from Priscilla McKinney

    Published: 12/15/2023

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Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.