The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

A podcast by Melina Palmer

Categories:

388 Episodes

  1. 348. Creating Lasting Connections: The Neuroscience of Memorable Event Design with Jon Levy (Refreshed Episode)

    Published: 12/12/2023
  2. 347. Unlocking Business Success: Boost Productivity and Efficiency with Nick Sonnenberg

    Published: 12/8/2023
  3. 346. Defeating the Planning Fallacy: Strategies for Smarter Time Management (Refreshed Episode)

    Published: 12/5/2023
  4. 345. Applying Psychology to Everyday Life: Practical Strategies for Better Decision-Making - with Paul Bloom

    Published: 12/1/2023
  5. 344. Mastering Customer Behavior: Neuroscience Secrets with Prince Ghuman (Refreshed Episode)

    Published: 11/28/2023
  6. 343. Books That Will Change Your Brain

    Published: 11/24/2023
  7. 342. Melina’s Go-To Brainy Books: Behavioral Economics Books You Need To Read (Refreshed Episode)

    Published: 11/21/2023
  8. 341. Unlocking Deeper Connections: The Power of Thoughtful Questioning with Meghaan Lurtz

    Published: 11/17/2023
  9. 340. Innovation Starts with a Question: Unraveling the Power of Beautiful Questions - Warren Berger (Refreshed Episode)

    Published: 11/14/2023
  10. 339. Mastering User Behavior: Data Insights for Exceptional Experiences - Lucie Buisson

    Published: 11/10/2023
  11. 338. Boost Your Brand: The Power of Behavioral Economics in Peloton's Advertising (Refreshed Episode)

    Published: 11/7/2023
  12. 337. The Role of Critical Thinking in Resisting Misinformation - Sander van der Linden

    Published: 11/2/2023
  13. 336. Unlocking Minds: Understanding the Power of Perception - David McRaney (Refreshed Episode)

    Published: 10/30/2023
  14. 335. Unlocking the Power of Neurodiversity in Decision-Making - A Conversation with Sigi Hale

    Published: 10/26/2023
  15. 334. Cracking the Code of Human Decision-Making: Insights from Tim Ash (Refreshed Episode)

    Published: 10/23/2023
  16. 333. Designing the Future of Saving: Behavioral Science Strategies for Financial Success - Vishal George

    Published: 10/19/2023
  17. 332. Mastering Motivation: Ayelet Fishbach Reveals the Secrets to Achieving Your Goals (Refreshed Episode)

    Published: 10/16/2023
  18. 331. Building Productive Relationships: Taking Responsibility for Your Impact with Brian Lowery

    Published: 10/12/2023
  19. 330. Overcoming the Focusing Illusion to Make Better Decisions (Refreshed Episode)

    Published: 10/9/2023
  20. 329. From Present Bias to Future Focus: Emotionally Connecting with Your Future Self, with Hal Hershfield

    Published: 10/5/2023

3 / 20

Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.