The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

497 Episodes

1. 117. Hawthorne Effect: How You Unintentionally Impact Every Experiment, a Behavioral Economics Foundations Episode

   Published: 9/11/2020
2. 116. Designing for Behavior Change, Interview with Dr. Steve Wendel

   Published: 9/4/2020
3. 115. Announcing! Certificate in Applied Behavioral Economics from the Texas A&M Human Behavior Laboratory

   Published: 8/28/2020
4. 114. Stressed and Overcommitted? Tips to Tackle Planning Fallacy, a behavioral economics foundations episode

   Published: 8/21/2020
5. 113: How To Use Behavioral Economics to Create Thriving Cities, an interview with Colu

   Published: 8/14/2020
6. 112. The IKEA Effect and Effort Heuristic, a Behavioral Economics Foundations Episode

   Published: 8/7/2020
7. 111: Avoiding Everyday Work Disasters, an Interview with Dr. Gleb Tsipursky

   Published: 7/31/2020
8. 110: Survivorship Bias: Stop Missing What’s Missing (A Behavioral Economics Foundations Episode)

   Published: 7/24/2020
9. 109. Secrets of Motivation and Incentives, Tim Houlihan Interview

   Published: 7/17/2020
10. 108. How To Start and Grow a Successful Podcast, Tips from a Behavioral Economist

    Published: 7/10/2020
11. 107. How to Have Difficult Conversations About Race & Inequality: Interview with Kwame Christian

    Published: 7/3/2020
12. 106. Network Effect: How to Leverage the Power of a Group (A Behavioral Economics Foundations Episode)

    Published: 6/26/2020
13. 105. Subscriptions and Membership Programs: A Behavioral Economics Perspective

    Published: 6/19/2020
14. 104. How To Ethically Influence People: Interview with Author Brian Ahearn

    Published: 6/12/2020
15. 103. How To Revisit & Update Your Lead Magnets, Freebies & Opt-Ins

    Published: 6/5/2020
16. 102. Confirmation Bias: How Your Subconscious Beliefs Shape Your Experiences (A Behavioral Economics Foundations Episode)

    Published: 5/29/2020
17. 101. Dan Ariely Interview: Discussing Shapa, the Numberless Scale

    Published: 5/22/2020
18. 100. 100 Episodes - 1 Big Insight

    Published: 5/15/2020
19. 99. Bikeshedding: Why The Simplest Tasks Can Keep You Stuck (A Behavioral Economics Foundations Episode)

    Published: 5/8/2020
20. 98. Behavior Change at WW and Beyond, an Interview with Dr. Julie O’Brien

    Published: 5/1/2020