The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
A podcast by Melina Palmer

Categories:
461 Episodes
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361. Mastering Confidence: Unleash Your Potential with Neuroscientist Dr. Ian Robertson
Published: 1/26/2024 -
360. Work with Your Brain: Unleashing the Power of the DOSE Chemicals (Refreshed Episode)
Published: 1/23/2024 -
359. From Stuck to Success: Proven Strategies for Breaking Through Barriers with Adam Alter
Published: 1/19/2024 -
358. Unlocking Your Decision-Making Potential: Tackling Cognitive Overload (Refreshed Episode)
Published: 1/16/2024 -
357. Quality vs Value: Creating a Clear and Impactful Brand Identity
Published: 1/11/2024 -
356. Unleashing the Power of Pricing: Mastering Consumer Behavior for Higher Sales (Refreshed Episode)
Published: 1/9/2024 -
355. The Truth About Pricing: Behind the Scenes
Published: 1/5/2024 -
354. Discover the Secrets to Successfully Increase Prices for Your Business (Refreshed Episode)
Published: 1/2/2024 -
353. Data-Driven Personalization for Online Retail - Jo Evershed and Gareth Harvey
Published: 12/29/2023 -
352. Unlocking Consumer Behavior with Imotions: Neuroscience Insights for UX Designers (Refreshed Episode)
Published: 12/26/2023 -
351. The Key to Effective Communication: Simplify and Connect with Ben Guttmann
Published: 12/22/2023 -
350. The Art of Captivating Marketing: Unleashing the Power of Hype - Michael Schein (Refreshed Episode)
Published: 12/19/2023 -
349. Unlocking Success Through Collaboration: Insights from Priscilla McKinney
Published: 12/15/2023 -
348. Creating Lasting Connections: The Neuroscience of Memorable Event Design with Jon Levy (Refreshed Episode)
Published: 12/12/2023 -
347. Unlocking Business Success: Boost Productivity and Efficiency with Nick Sonnenberg
Published: 12/8/2023 -
346. Defeating the Planning Fallacy: Strategies for Smarter Time Management (Refreshed Episode)
Published: 12/5/2023 -
345. Applying Psychology to Everyday Life: Practical Strategies for Better Decision-Making - with Paul Bloom
Published: 12/1/2023 -
344. Mastering Customer Behavior: Neuroscience Secrets with Prince Ghuman (Refreshed Episode)
Published: 11/28/2023 -
343. Books That Will Change Your Brain
Published: 11/24/2023 -
342. Melina’s Go-To Brainy Books: Behavioral Economics Books You Need To Read (Refreshed Episode)
Published: 11/21/2023
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.