The Data-Driven Marketer

60 Episodes

1. The Humankind of AI and Data-Driven Machine Learning ft. Synaptiq

   Published: 6/24/2022
2. Transforming your B2B Customer Experience with Digital Selling and Digital Marketing ft. Sudeshna Sen

   Published: 6/17/2022
3. The Week in Digital Marketing: Gaming Over Streaming, Data Privacy Laws, and a VOX SSP.

   Published: 6/10/2022
4. Accelerating Sales Success with Account-Based Marketing ft. Pam Didner

   Published: 6/7/2022
5. The Week in Digital Marketing: Foursquare 2.0, VR for B2B Agencies, Companion Pods, and Workplace Trends

   Published: 6/3/2022
6. The Week in Digital Marketing: Microsoft, Zuckerberg, a Web3 fund, and Google Audiences for CTV

   Published: 5/27/2022
7. How to Crush it on Amazon without Wasting Your Advertising Budget w/ Brian R. Johnson

   Published: 5/24/2022
8. TWIDM: Butterfinger, a16Z Gaming Fund, and Unlimited Vacation at Goldman

   Published: 5/20/2022
9. The Week in Digital Marketing: Web3 Initiatives, Partnerships in Programmatic, In-Game Ads, and the Cookieless World

   Published: 5/13/2022
10. Why Storytelling Still Matters for B2B Marketing ft. Zontee Hou

    Published: 1/12/2022
11. Privacy and Transparency in Digital Advertising Data w/ Ionut Ciobotaru

    Published: 1/6/2022
12. Definitions, Metrics, and Sales in Complex Funnels w/ Matt Heinz

    Published: 12/16/2021
13. Forget B2B or B2C, Think Human 2 Human w/ Bryan Kramer

    Published: 12/9/2021
14. Data, Psychology, Manipulation, and Mojo in Marketing w/ Doug Kessler

    Published: 12/1/2021
15. The Illusion of Data-Driven Marketing ft. Robert Rose

    Published: 11/24/2021
16. Influence Marketing ft. Jason Falls: from The Queen's China to Fyre Festival

    Published: 11/18/2021
17. Redefining Digital Advertising With Trust and Influence ft. Rand Fishkin

    Published: 11/10/2021
18. Business Physics and Data-Driven Brand Marketing ft. Chris Kelly

    Published: 11/3/2021
19. The Evolution of B2B Marketing and the Need for Data Hygiene ft. Ruth Stevens

    Published: 10/20/2021
20. Content Marketing, Community, NFTs and Social Tokens ft. Joe Pulizzi

    Published: 10/13/2021