The Data-Driven Marketer
A podcast by NetWise
Categories:
60 Episodes
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Cookieless: Part 2 - The Problem With Cookies ft. Rob Armstrong
Published: 10/6/2021 -
Cookieless: Part 1 - The History of Cookies ft. Rob Armstrong
Published: 9/29/2021 -
Data & Marketing in a Two-Sided Marketplace ft. Nick Rishwain
Published: 9/22/2021 -
Staying on Message (and Compliance) at Scale ft. Alex Baydin
Published: 9/16/2021 -
The Evolution of Digital Media & Marketing Strategy ft. Mark Richardson
Published: 9/8/2021 -
ft. Nico Visiers - Thinking Team and Customer First in a Talent Crunch
Published: 9/1/2021 -
Cookies and The ID Challenge
Published: 8/25/2021 -
The Importance of Failure in Data-Driven Growth with Sean Hackner, VP Sales and Marketing, NetWise
Published: 8/19/2021 -
Keith Petri, CEO of Lockr - The Ideal Future of Marketing
Published: 8/13/2021 -
Data - First Party, Third Party, Aggregators, and Originators
Published: 8/4/2021 -
What is Content Marketing? (Every Company is a Media Company)
Published: 7/28/2021 -
What is an ID Graph?
Published: 7/21/2021 -
Leads, Funnels, and Flow Charts
Published: 7/14/2021 -
The Data-Driven Demand Gen Bowtie
Published: 6/30/2021 -
The Tools to Manage Your Data
Published: 6/23/2021 -
The Democratization of Data
Published: 6/16/2021 -
The Story of the NetWise Audience Platform
Published: 6/9/2021 -
Software has eaten marketing.... now what? ft. Chris Powell
Published: 6/3/2021 -
What is the "data" in Data-Driven Marketing?
Published: 5/27/2021 -
What is Data-Driven Marketing?
Published: 5/5/2021
"The podcast for the modern marketer." Software is eating marketing. This means that marketing is now as much about data as it is about the creative side. Our hosts, Adam and Brian, have a combined 30 years experience in data, software engineering, and creative marketing. Each week we explore topics, and host guests for conversations, at the intersection of marketing and data. If you're an engineer with a mind for marketing, a marketer with a mind for engineering, or just a data hound, this is the pod for you. Come hang out for an hour in the data basement!