The Local Marketing Trends Podcast

129 Episodes

1. Episode 29: Taylor Swift, Eminem, & SMBs: Vevo's Plan to Partner With Local Media

   Published: 8/31/2020
2. Episode 28: How Out-of-Home Is Morphing Into a Powerful 'Broadcast' Medium

   Published: 8/17/2020
3. Episode 27: Why SMBs Ain't Buyin' Big-Brands' Facebook Boycott, and a Promising 'Local' Ecommerce Strategy in Pittsburgh

   Published: 8/10/2020
4. Episode 26: With Circulars at a Tipping Point, How Will Newspapers Support Local Journalism?

   Published: 7/21/2020
5. Episode 25: As Ad Market Recovers, OTT and Political Hold the Most Hope for 2020

   Published: 7/6/2020
6. Episode 24: 51 Webinars, 12,000 Ad Buyers, 2 Big Ahas

   Published: 6/23/2020
7. EPISODE 23: Corey's Crystal Ball on 2020 Advertising, & Why SMBs Are Rushing to 'Shopify' Themselves

   Published: 6/8/2020
8. Episode 22: Media's 'Survival of the Fittest' Scenario Comes True -- And Why TV Is Immune

   Published: 5/26/2020
9. Sappy Messaging and Warning Signs: COVID-19's Effect on Marketing

   Published: 5/11/2020
10. Episode 20: A Grand Reopening or Bland Reopening for Local Businesses?

    Published: 4/27/2020
11. EPISODE 19: There's No Hand-Wringing Among the Masters of Local Marketing

    Published: 4/13/2020
12. EPISODE 18: CRISIS MARKETING: WHY 'IDEAS' ARE THE NEW CURRENCY

    Published: 3/30/2020
13. Episode 17: Biggest WOWs from #BorrellMiami2020 Conference

    Published: 3/16/2020
14. Episode 16 - OTT & Targeted TV: A Massive 'Green Field' of Opportunity

    Published: 3/2/2020
15. EPISODE 15 - Amazon's Inevitable Entry into Local Marketing

    Published: 2/17/2020
16. Episode 14: Brace Yourself -- 'The Golden Age of Video' Is Arriving, Says New Comscore CEO

    Published: 2/3/2020
17. Episode 13: Tough Lessons on Transformation from a Guy in the Hotseat - Thryv CEO Joe Walsh

    Published: 1/20/2020
18. Episode 12: Those Whippersnapper Millennials Are Making Content the New Advertising

    Published: 1/6/2020
19. EPISODE 11: 'The Most Quoted Man In Advertising' Tips His Hand on Media's Future

    Published: 12/9/2019
20. EPISODE 10: Giving Thanks for Goofy Things the Media Industry Does (Makes Great Podcast Fodder)

    Published: 11/25/2019