The State of CRM in BtoC
A podcast by Ben Bouteille & Matt Engstrom - Tinyclues
46 Episodes
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#46 - 1st-party Data Is the Future of Acquisition
Published: 5/12/2022 -
#45 - Omni-channel retailing is here to stay
Published: 5/3/2022 -
#44 - The gap between privacy and personalization
Published: 4/26/2022 -
#43 - Key Themes That Emerged from Shoptalk 2022
Published: 4/12/2022 -
#42 - How propensity scores can be used to accelerate business results w/ Simon Boissinot
Published: 4/5/2022 -
#41 - What relevancy and pressure mean for unsubscribes
Published: 3/8/2022 -
#40 - The Build vs. Buy Dilemma
Published: 3/1/2022 -
#39 - Applying Deep Learning to CRM
Published: 2/22/2022 -
#38 - Key findings from The State of CRM Report 2022
Published: 2/15/2022 -
#37 - Actioning the voice of the customer
Published: 2/8/2022 -
#36 - So, What’s going on with Apple Mail Privacy Protection?
Published: 2/1/2022 -
#35 - Big CRM Tech, big promises...but do they deliver?
Published: 1/25/2022 -
#34 - Unlocking hidden demand within your CRM
Published: 1/19/2022 -
#33 - 5 CRM Predictions for 2022
Published: 1/11/2022 -
#32 - 2021 wrap-up and 2022 announcements
Published: 12/21/2021 -
#31 - Shed the old ways and advance your CRM forward
Published: 12/14/2021 -
#30 - The great ESP data challenge
Published: 12/7/2021 -
#29 - Unlearn what you’ve been taught
Published: 11/30/2021 -
#28 - Optimizing for Multi-Offer Campaigns
Published: 11/23/2021 -
#27 - Getting the most out of your loyalty program
Published: 11/9/2021
Welcome to The State of CRM podcast. We are sharing strategies, innovative techniques, and the best advice from marketers around the world. Interviews, debates, exchanges ... listen to the greatest marketing experts of tomorrow!