Under the Influence with Terry O'Reilly
A podcast by Apostrophe Podcast Network - Saturdays
390 Episodes
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S9E19 - Flip, Flop or Fly: The World of Test Markets
Published: 5/7/2020 -
S9E18 - Talk Ain’t Cheap: How Conversations Impact Business
Published: 4/30/2020 -
S9E16 - Brand Envy 2020
Published: 4/16/2020 -
S9E15 - Takes a Licking and Keeps on Ticking: Advertising Torture Tests
Published: 4/9/2020 -
S9E14 - Thumbs Up or Thumbs Down: The New World of Online Reviews
Published: 4/2/2020 -
S9E13 - Lend Us Your Ears: The Intimate Art of ASMR Marketing
Published: 3/26/2020 -
S9E11 - For Better or For Worse: Wedding Marketing
Published: 3/12/2020 -
S9E10 - Come Fly With Me: Airports Are Now Brands
Published: 3/5/2020 -
S9E09 - Search Parties: The Relentless Hunt For New Customers
Published: 2/27/2020 -
S9E08 - The Name Game: Brand Names In Different Countries
Published: 2/20/2020 -
S9E06 - Set Jetting: Film Locations As Tourism Marketing
Published: 2/6/2020 -
S9E05 - Sound + Vision: Album Covers As Marketing, Part Two
Published: 1/30/2020 -
S9E04 - Sound + Vision: Album Covers As Marketing
Published: 1/23/2020 -
S9E03 - Putting Fans In Stands: How Sports Teams Sell Tickets
Published: 1/16/2020 -
S9E02 - Goliath Meet David: Small Brands That Beat The Big Boys
Published: 1/9/2020 -
S9E01 - Same Bat Time, Same Bat Channel: Marketing TV Shows
Published: 1/2/2020 -
S8E25 - Ask Terry 2019
Published: 6/20/2019 -
S8E24 - God Save The Commercial: When Ads Are Banned
Published: 6/13/2019 -
S8E23 - The Risk in the Asterisk: Fine Print & Advertising Disclaimers
Published: 6/6/2019 -
S8E22 - Bookmarks 2019
Published: 5/30/2019
Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.
