78 Episodes

  1. Time management for your branding and marketing to do lists

    Published: 10/30/2017
  2. Why failure is an option and why are we so afraid of failure?

    Published: 10/23/2017
  3. Why would you hire a branding strategist to help you with a book?

    Published: 10/16/2017
  4. What is Brand Strategy Discovery? A core element that many miss.

    Published: 10/9/2017
  5. Does your online content need room service and housekeeping?

    Published: 10/2/2017
  6. What is the worst podcast ever? Well, this is my worst episode ever.

    Published: 9/25/2017
  7. When should you ask for a sponsorship or endorsement deal?

    Published: 8/21/2017
  8. Brand Strategist Speaker Talk Title Sheet for me. Do you have yours?

    Published: 8/7/2017
  9. When is the best time to buy a car? Overused marketing pitches.

    Published: 7/24/2017
  10. Is social media causing bad self-esteem and self-worth issues?

    Published: 7/10/2017
  11. Becoming a more effective speaker with authenticity and authority.

    Published: 6/26/2017
  12. How do you make a crowdfunding campaign succeed?

    Published: 6/12/2017
  13. What does a brand strategist do to create media endurance?

    Published: 6/5/2017
  14. What is the difference between intention and perception online?

    Published: 5/29/2017
  15. Practicing the concepts you preach allows for better trust & proof.

    Published: 5/15/2017
  16. Why should I stop saying certain words when it comes to sales?

    Published: 5/8/2017
  17. I am sorry things suck. But suck it up. Personal problem posting

    Published: 4/24/2017
  18. Motivation without information? Inspiration without an action plan?

    Published: 3/20/2017

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The Messaging and Optics Podcast Wait What Really OK is a methodical, comical and informational podcast sharing authentic brand messaging, optics approaches & strategies for honorable authority driven businesses. Loren Weisman is a Brand Communications & Optics Strategist Illuminating Authoritative Intelligence and Amplifying Authentic Experts. Growing, grafting and branching a brand with a clear and transparent foundation that aligns its messaging, optics,  content, communication, perceptions and presence, can offer the greatest chance for the desired response. This is done through strategic blueprinting across the array of branding, development, communication, organization, messaging, marketing and moral strategies in order to build the most solid and sound foundation possible.By focusing on highlighting truth over hype, while organizing and harmonizing the creativity, honesty, transparency, clarity and uniformity, the deliverable stands out with truth and respect. This is not for those trying to appear as experts with no experience or ability. This is only for experts with genuine authority that are looking to stand out in today’s world both online and off. https://lorenweisman.com/ * © 2025 Loren Weisman All Rights Reserved ® ℗ *