197 Episodes

  1. The Keys to Successful Sales Enablement with Pam Didner

    Published: 11/16/2023
  2. Staying Top-of-Mind During the Technical Buyer’s Journey

    Published: 11/9/2023
  3. How Manufacturers Can Forge a Winning Relationship with Their Distributors

    Published: 11/2/2023
  4. 2024 Marketing Planning with Eddie Saunders Jr: Advertising, Comarketing, and Developing Empathy

    Published: 10/26/2023
  5. Everything You Need to Know About the 2024 Industrial Marketing Summit

    Published: 10/19/2023
  6. Marketing in Electronics Manufacturing: Pro Tips from Sannah Vinding

    Published: 10/12/2023
  7. Valuable Takeaways from Content Marketing World 2023

    Published: 10/5/2023
  8. How Industrial Marketers Adapt to Reach Technical Buyers of All Ages

    Published: 9/28/2023
  9. INBOUND23 Recap - New Tools and AI Tips from HubSpot's Annual Conference

    Published: 9/21/2023
  10. How to Turn the Knowledge of Your SMEs into Exceptional Content

    Published: 9/14/2023
  11. B2B Email Marketing Tips That Actually Work with Jay Schwedelson

    Published: 9/7/2023
  12. How to Create Kick-Ass Presentations

    Published: 8/31/2023
  13. The Power of Integrated Data Across Marketing, Sales, Distribution, and Beyond

    Published: 8/24/2023
  14. MozCon 2023 Recap: Doubling down on building authority and brand recognition for SEO

    Published: 8/17/2023
  15. How Industrial Marketers Approach Influencers, Storytelling, Video, and Personal Brands

    Published: 8/10/2023
  16. MAICON Recap: How Marketers are Embracing the Evolving AI Landscape

    Published: 8/3/2023
  17. The Marketing Boost - Quick Wins to Get You Out of Your Mid-Year Slump

    Published: 7/20/2023
  18. How to Tackle a Manufacturing Website Redesign as a Solo Marketer

    Published: 7/13/2023
  19. The Future with HubSpot - New AI CRM and Generative Writing Tools

    Published: 6/23/2023
  20. Cultivating Connections Through Regional Technology Councils

    Published: 6/15/2023

4 / 10

If you are a marketer in a technical company, this podcast is for you. On each episode, host, author, and TREW Marketing CEO Wendy Covey will breakdown an industry trend, challenge or best practice in marketing to engineers and like-minded technical buyers. You'll meet colleagues and industry friends who will stop by to tell you their stories along the way. Learn B2B content marketing strategies and tips to build trust and grow your business with technical content. Visit trewmarketing.com/podcast for show notes, resources and to subscribe so that you'll never miss an episode.