Selling In The Cloud

A podcast by Intricately

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36 Episodes

  1. Kristen Cardinalli, CMO at DoiT International, on Embracing the Science Side of Marketing to Build an Inbound Funnel

    Published: 12/16/2021
  2. Carol Carpenter, CMO of VMware, on Aligning Cloud Marketing and Sales Teams to Operationalize Data

    Published: 12/1/2021
  3. Dave Kennett, CEO of Replayz, on How Cloud Sales Teams Can Increase Their Average Selling Price During Calls

    Published: 11/17/2021
  4. Palen Schwab, VP of Revenue Ops at Lacework, on Building a Data-Driven ICP that Fuels Revenue and Sales Pipeline

    Published: 11/3/2021
  5. Kevin Ward, [former] Senior Director of Revenue Operations at Electric, on Using Data to Inform Go-to-Market Strategy and Drive Revenue

    Published: 10/13/2021
  6. Gene Villenueve, Chief Revenue Officer at Tehama, on Prospect Prioritization and Using Data to its Full Advantage

    Published: 9/30/2021
  7. April Dunford, Founder of Ambient Strategy and Author of "Obviously Awesome" on How to Drive Revenue Through Effective Product Positioning

    Published: 9/15/2021
  8. Carolina Samsing Pedrals, CEO of Nubox, on Leveraging Data to Successfully Define Your Ideal Customer

    Published: 8/26/2021
  9. Michael Kaplan, CMO of CloudCheckr, on Leveraging Data to Inform Go-to-Market Strategy and Drive Revenue

    Published: 8/12/2021
  10. Susanne Tedrick, Sr. Cloud Infrastructure Specialist at Microsoft, on How Today's Go-to-Market Teams Can Advance Their Cloud Marketing Journey

    Published: 7/28/2021
  11. Cate Lochead, CMO at JumpCloud, on Delivering Value to Cloud Buyers

    Published: 7/15/2021
  12. Paige Johnson-Hinckley, Senior Director of Global Alliances and GTM at Qumulo, on How Cloud Marketers Can Win with Data

    Published: 7/1/2021
  13. Jessica Fewless, Author and ABM Leader at Inverta, on How to Build Winning Revenue-Generating Strategies

    Published: 6/17/2021
  14. Charlene Wang, Director of Product Marketing at Coupa, on Aligning with Sales Teams to Drive Revenue Success

    Published: 6/2/2021
  15. Mary Carter, Principal Pre-Sales Solution Engineer at GoCardless, on How Cloud Sales and Marketing Teams Can Forge Powerful Partnerships wWith Sales Engineers

    Published: 5/19/2021
  16. Laura Kendall, VP of Marketing At MadKudu, On How Cloud Go-To-Market Teams Can Unify Around Revenue Generation

    Published: 5/12/2021
  17. Gali Arad Kovacs, Director of Cloud Revenue Marketing at NetApp, on How Cloud Marketers Can Increase Revenue By Leveraging Data

    Published: 5/5/2021
  18. Jon Miller, CMO at Demandbase, on How Cloud Leaders Can Use ABM to Increase Post-Sale Revenue

    Published: 4/21/2021
  19. Aaron Ross, Author of Predictable Revenue, on How Cloud Sellers Can Build High-Performing Outbound Teams

    Published: 4/14/2021
  20. Marjorie Abdelkrime, Head of Multi-Cloud at VMWare, on How to Lead Technical Sellers and Drive a Successful Multi-Cloud Strategy

    Published: 4/8/2021

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In this podcast dedicated to the business of cloud sales and marketing, hosts Michael Pollack and Sarah E. Brown talk to innovators, leaders, and practitioners about all things selling in the cloud. Brought to you by Intricately, the authoritative source of cloud product adoption, usage, and spend data for accelerating cloud sales and marketing.