The Local Marketing Trends Podcast

138 Episodes

1. Robots at Fast-Food Restaurants, at Airport Gates . . . And Now Writing Ad Copy

   Published: 6/19/2023
2. Episode 97: Getting Smart Fast: What A.I. Means for Media & Advertising

   Published: 6/5/2023
3. Episode 96: Why 'All the Right Moves' Didn't Guarantee Knight Ridder's Digital Success

   Published: 5/8/2023
4. Episode 95: The Biggest Content Opportunity of All

   Published: 4/24/2023
5. Episode 94: 'Antenna Man' Plays David to Goliaths of Broadcasting

   Published: 4/10/2023
6. Episode 93: Saga Suddenly Gets Serious About Digital

   Published: 3/27/2023
7. Episode 92: GenZ News Consumers Have Some Advice: Cut to the Chase

   Published: 3/13/2023
8. Episode 91: Time to Rethink Re-Selling Commoditized SEM, Banners, & OTT?

   Published: 2/27/2023
9. Episode 90: Publishers Could Find a Fortune in Losing Cookies

   Published: 2/13/2023
10. Episode 89: Wither TV Ad Budgets? Dave Morgan Utters Fearful F-Word

    Published: 1/31/2023
11. Episode 88: We Didn't Attend CES-a-palooza, But We Found Two Smart Guys Who Did

    Published: 1/17/2023
12. Episode 87: Who's Gonna Help SMBs Feed the Content Monsters They Created?

    Published: 1/3/2023
13. Episode 86: Jeff Warshaw Weighs In On Audacy, iHeart, & Another Run at Cumulus

    Published: 12/5/2022
14. Episode 85: The Gears That Will Drive Local Advertisers to Buy in 2023

    Published: 11/22/2022
15. Episode 84: How Local Advertising Will Change in 2023, and a New Opportunity in OTT

    Published: 11/7/2022
16. Episode 83: Local Media Made 'Every Mistake' Over 2 Decades, But Here's a Chance to Gain it All Back

    Published: 10/24/2022
17. Episode 82: Defying Gravity, Local Business Publishers Enjoy One Rich Niche

    Published: 10/10/2022
18. Episode 81: Washington Post Exec: Rise of Remote Workers Benefits Local Media

    Published: 9/26/2022
19. Episode 80: CEO Has a Vision of How Gannett Will Emerge as a Survivor in 10 Years

    Published: 9/12/2022
20. Episode 79: iHeart Bob Pittman Offers His Vision for Radio in 2032

    Published: 8/29/2022