The Local Marketing Trends Podcast

129 Episodes

1. Episode 69: How Smart Are You About Advertising?

   Published: 4/4/2022
2. Episode 68: Unlikely TikTokkers: How A Christian Radio Group is Mastering Influence Marketing

   Published: 3/21/2022
3. Episode 67: Influencers In Every Market (Some With Bigger Audiences Than Your Local TV Station)

   Published: 3/7/2022
4. Episode 66: The Other Side of 'The Great Resignation'

   Published: 2/7/2022
5. Episode 65: Graham's Incoming CEO Weighs in on Becoming a 'Digital First' TV Group

   Published: 1/24/2022
6. Episode 64: 2022 May Be a Do-Or-Die Year for Old-Style Agencies & Media Cos.

   Published: 1/10/2022
7. Episode 63: Servant Selling Breeds Success

   Published: 12/27/2021
8. Episode 62: 'Tis the Season to Make Predictions

   Published: 12/14/2021
9. Episode 61: Underdog DuJuan McCoy May Be Building the TV Station of the Future

   Published: 11/30/2021
10. Episode 60: Beware! Here Come Those 20-Something Marketers

    Published: 11/16/2021
11. Episode 59: Auto Advertising Gets Wonky

    Published: 11/1/2021
12. Episode 58: Why It's Suddenly So Hard to Recruit Sales Reps

    Published: 10/18/2021
13. Episode 57: With Half of Local Ad Buyers Now Using DIY, Will Sales Reps Become Obsolete?

    Published: 10/4/2021
14. Episode 56: Patch Maintains Growth and Profitability, & May Be Poised for Expansion

    Published: 9/20/2021
15. Episode 55: The Most Profitable Digital Services (And How to Price Them)

    Published: 9/6/2021
16. Episode 54: Newspapers Step Up Their Transformation Game

    Published: 8/23/2021
17. Episode 53: Radio's Digital Mojo

    Published: 8/9/2021
18. Episode 52: Ad Buyers Have Spoken: It's the Email, Stupid!

    Published: 7/26/2021
19. Episode 51: Are Digital Agencies Doomed to be Boutiques, or Can They Be Scaled for Growth?

    Published: 7/12/2021
20. Episode 50: Digital Agencies, Part III: Are Agencies the End Game for Media Companies?

    Published: 6/21/2021