The Mobile User Acquisition Show

268 Episodes

1. 🎮 How to start a game studio with a $500 budget - with Kentaro Sugiura (Founder at Evelong Games & Former Head of User Acquisition in APAC at BoomBit)💸

   Published: 6/19/2020
2. 💃 Mini-episode -> 5 key elements for winning with TikTok style creatives ✌️

   Published: 6/16/2020
3. 💀 Welp! Our revenues dropped 75% - and they were all organic - with Sharath Kowligi (Director of Ad Monetization at GameHouse) 📉

   Published: 6/13/2020
4. 👨‍💻How to hire the best - and dismantle systemic biases against black, Latino & brown folks in your company: with Anish Shah (Founder & CEO at Bring Ruckus) 👨🏿

   Published: 6/10/2020
5. 😎 How to nail mobile user acquisition on TikTok - with Natalie Rozenblat, Marketing Strategist at Incipia 👯‍♀️

   Published: 6/4/2020
6. ⚙️ How to build your own algorithm to drive UA performance with rewarded video networks - with Warren Woodward (Co-Founder at Upptic) 🎞️

   Published: 6/2/2020
7. 1️⃣ The first 30 days - how to improve your early retention - with Miray Alanlar (former Mobile Product Marketing Manager at Mozilla) 🤝

   Published: 5/29/2020
8. 📲 How Slack reversed a declining mobile growth trajectory on mobile by setting up cross-channel attribution - with Holly Chen, former Global Head of Digital Marketing at Slack. 💬

   Published: 5/26/2020
9. 🤔 How to hit the No. 1 rank on the iTunes app store - with Nadav Ashkenazy (GM at Supersonic Studios) 📈

   Published: 5/21/2020
10. 😺 Two ways to skin a cat: with Adam Turowski (Miri Growth) and Shamanth Rao (RocketShip HQ) 🎨

    Published: 5/19/2020
11. 📈 How to improve your ARPDAU by 30%+ by optimizing your ad monetization waterfall: with Jorge Canga 💸

    Published: 5/14/2020
12. 🗄️100+ page documents, source code printouts and more: how to crack international expansion - with Josh Burns(founder at DigitalDevConnect) ✈️

    Published: 5/12/2020
13. 🗃️ Unboxing the black box: moving the hidden levers that drive programmatic performance - with Beth Gilmore(Founder at The New Department; Former Head of Commercial Partnerships at MoPub). 🤖

    Published: 5/6/2020
14. 🤖Taking the leap: how to get started with automating your user acquisition - with Colette Nataf (CEO at Lightning AI) 🔄

    Published: 5/4/2020
15. 3️⃣ Three steps to a killer soft launch - with Matej Lancaric (Director of UA at SuperScale) 🚀

    Published: 4/30/2020
16. ⚡How to capitalize on the native ad opportunity - with Bozo Jankovic (Business Development Manager at GameBiz) 🎮

    Published: 4/28/2020
17. 🌪Inside the storm: what the Coronavirus pandemic means for the mobile app ecosystem – with Eric Seufert(founder at Heracles and Mobile Dev Memo) : MDM Academy preview special🎬

    Published: 4/23/2020
18. 🤔The mysterious LAT, and how to tame it – with Thomas Petit (Growth Consultant): MDM Academy preview special🚀

    Published: 4/21/2020
19. 👏🏽How to build high-performance creative teams - with Alice Guillaume (Senior Director of Marketing at AppLovin) 👯‍♂️

    Published: 4/15/2020
20. 😫Mini-episode -> "WTF does 'fix the product' mean?" - our 6 question checklist to assess UA readiness🔨

    Published: 4/10/2020