The Sleeping Barber - A Business and Marketing Podcast

A podcast by Sleeping Barber - Thursdays

Thursdays

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98 Episodes

  1. SBP 097 - A Customer Promise Is A Business Strategy, with Roger Martin, Mimi Turner and Jann Martin Schwarz.

    Published: 11/14/2024
  2. SBP 096: The Barber's Brief - November 6, 2024

    Published: 11/7/2024
  3. SBP 095: AI-Powered Synthetic Market Research. With Peter Weinberg.

    Published: 10/31/2024
  4. SBP 094: The Barber's Brief - October 24, 2024

    Published: 10/24/2024
  5. SBP 093: Financial Metrics for Marketers. With Omar Roubi.

    Published: 10/17/2024
  6. SBP 092: The Barber's Brief - October 10, 2024

    Published: 10/10/2024
  7. SBP 091: The Cost Of Dull Ads. With Adam Morgan.

    Published: 10/3/2024
  8. SBP 090: The Barber's Brief - September 26, 2024

    Published: 9/26/2024
  9. SBP 089: Future Demand, Not Demand Generation. With James Hurman.

    Published: 9/19/2024
  10. SBP 088: The Barber's Brief - September 12, 2024

    Published: 9/12/2024
  11. SBP 087: What Would It Take To Change Your Mind? With Prof Dan Ariely.

    Published: 9/5/2024
  12. SBP 086 - The Barber's Brief - August 29, 2024

    Published: 8/28/2024
  13. SBP 085: A Field Guide To Smart Advertising. With Dan White.

    Published: 8/22/2024
  14. SBP 084: The Barber's Brief - August 15, 2024

    Published: 8/15/2024
  15. SBP 083: Ethics & The Currency of Trust. With Amina Mattern.

    Published: 8/8/2024
  16. SBP 082: The Barber's Brief - August 1, 2024

    Published: 8/1/2024
  17. SBP 081: Not All Data is Evidence. With Prof. Koen Pauwels.

    Published: 7/25/2024
  18. SBP 080: The Barber's Brief - July 18, 2024

    Published: 7/18/2024
  19. SBP 079: First, Look Like Your Brand. With Dr. Ella Ward.

    Published: 7/11/2024
  20. SBP 078: The Barber's Brief - July 4, 2024

    Published: 7/4/2024

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Welcome to the Sleeping Barber podcast with your hosts, Marc Binkley and Vassilis Douros. The sleeping barber is a classic computer programming problem that illustrates the challenges of effectively managing multiple systems processes. In business, we're faced with similar challenges. How do we align operations, IT and HR to execute a strategy and drive growth? How can accounting and legal help build and defend brands? How do marketing, sales and customer service teams effectively and efficiently acquire and serve customers? These challenging problems are exactly what this podcast is about.