The Launch Lab Podcast

A podcast by Liz Melville - Thursdays

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42 Episodes

  1. A Beginner's Guide to Facebook Ads with Bob Regnerus

    Published: 2/18/2021
  2. 021 Is Clubhouse a Passing Craze or Here to Stay?

    Published: 1/22/2021
  3. 020 What the Apple iOS 14 Changes Mean for Facebook Advertisers

    Published: 12/24/2020
  4. 019 Which trademarks should you prioritize in your business - with Joey Vitale

    Published: 12/17/2020
  5. 018 How Personal Video is Transforming Sales for Online Creators

    Published: 12/10/2020
  6. 017 What's Working with Facebook Ads in 2020

    Published: 10/15/2020
  7. 016 How much to spend on Facebook ads when you're just starting out

    Published: 10/8/2020
  8. 015 What a Bad Experience with Outsourcing Taught Andy about Facebook Ads

    Published: 10/1/2020
  9. 014 5 Essential Things You Must Do Before Running Facebook Ads

    Published: 9/24/2020
  10. 013 Is Video Really More Effective in a Facebook Ad?

    Published: 9/17/2020
  11. 012 Behind the scenes of the launch of The Launch Lab Society

    Published: 9/10/2020
  12. 011 5 Top Tips to Get More People Showing Up On Your Webinars

    Published: 9/3/2020
  13. 010 How Emily Tripled Sales & Reduced Ad Costs in only 5 Months

    Published: 8/26/2020
  14. 009 From Fearful of ads to a 6 figure membership - with Allison Hollinger

    Published: 8/20/2020
  15. 008 Why NOT using Facebook ads is keeping you stuck and playing small

    Published: 8/13/2020
  16. 007 How much should you spend on the ads for your launch?

    Published: 8/6/2020
  17. 006 What Type of Launch Should You Choose?

    Published: 7/30/2020
  18. 005 What Needs Fixing When Your Ads Ain't Working

    Published: 7/23/2020
  19. 004 How to get unstuck and finish creating your online course - with Sara Moseley

    Published: 7/16/2020
  20. 003 How to create maximum impact for greater launch success

    Published: 7/2/2020

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Welcome to The Launch Lab Podcast! I’m Liz Melville, and I help course creators, just like you, ditch the drama and fear of launching to grow and scale using simpler launch strategies with more effective results. I’m the founder of The Launch Society, mum, and a Facebook Ads strategist to some of the top online entrepreneurs around the globe. Inside the podcast, we are going to be sharing the top surefire launch strategies that they use to take your online course to the NEXT level. I stumbled upon the amazing power of Facebook for marketing back in 2007 at my corporate job. As I gained more knowledge on the power behind Facebook ads I was able to spend less time attracting new clients and turn them into paying customers instead. I knew I had to go all-in and help other struggling, frustrated, and confused entrepreneurs do the same. Let’s face it! Launching and course creation can be daunting, exhausting, and overwhelming. Most of the time, we’re going about it alone and with little to no support. That’s all going to change now! This podcast is all about support and helping one another so that YOU can have the impactful launch strategy you deserve for your courses. For more information about the podcast, The Launch Society, or other ways you can work with me, check out: (https://lizmelville.com/) I would love to connect more with you on social media! You can find me at: IG: @the_lizmelville Facebook: facebook.com/lizmelvillesm Clubhouse: @Lizmelville