Will It Stick?

A podcast by Melissa DiGianfilippo & Alexis Krisay

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85 Episodes

  1. Louis Vuitton's Multigenerational Appeal

    Published: 9/8/2021
  2. Volkswagen & The Fun Theory

    Published: 9/1/2021
  3. Oreo's Playful PR Strategy is Pop Culture Centric

    Published: 8/25/2021
  4. PR Stunts: Food Edition

    Published: 8/18/2021
  5. Men in Uggs? How Ugg Markets to Win Despite the Haters

    Published: 8/11/2021
  6. Tuft & Needle: Mattress Stores Are Greedy

    Published: 8/4/2021
  7. Victoria's Secret: Rise, Fall & Rebirth

    Published: 7/28/2021
  8. Match.com’s Masterful Marketing to Bring Dating Online

    Published: 7/21/2021
  9. PR Stunts Gone Wrong

    Published: 7/14/2021
  10. Flo: The Greatest Accident in Advertising

    Published: 7/7/2021
  11. Burger King: The King of Slogans, Stunts & Trolling

    Published: 6/30/2021
  12. Airline Ads in the 60s: Selling Seats or Sex?

    Published: 6/23/2021
  13. PETA's Extreme Marketing Stunts

    Published: 6/16/2021
  14. Snickers' Monumental Marketing Comeback

    Published: 6/9/2021
  15. The Blair Witch Project Viral Hoax

    Published: 6/2/2021
  16. Old Spice & The Man Your Man Could Smell Like

    Published: 5/26/2021
  17. Jeep: The People Powered Brand

    Published: 5/19/2021
  18. Thinx Panties Disrupt. Period.

    Published: 5/12/2021
  19. Uncertain Times: Pandemic Campaign Round-Up

    Published: 5/5/2021
  20. Barbie's Iconic Marketing Strategy

    Published: 4/28/2021

4 / 5

Bold brands are always taking chances on creative ad campaigns and salacious PR stunts to stand out from the crowd to get customers’ attention and money. Join marketing junkies and successful advertising agency owners Melissa & Alexis weekly for some creative inspiration as they explore crazy marketing moments in history that, whether they flourished or failed, got the world’s attention. Will It Stick? is a podcast for entrepreneurs and marketers who want BIG creative inspiration, covering the brands you know and the stories you don't. Melissa & Alexis break down all the details to find out: Will It Stick?