Will It Stick?
A podcast by Melissa DiGianfilippo & Alexis Krisay

85 Episodes
-
Louis Vuitton's Multigenerational Appeal
Published: 9/8/2021 -
Volkswagen & The Fun Theory
Published: 9/1/2021 -
Oreo's Playful PR Strategy is Pop Culture Centric
Published: 8/25/2021 -
PR Stunts: Food Edition
Published: 8/18/2021 -
Men in Uggs? How Ugg Markets to Win Despite the Haters
Published: 8/11/2021 -
Tuft & Needle: Mattress Stores Are Greedy
Published: 8/4/2021 -
Victoria's Secret: Rise, Fall & Rebirth
Published: 7/28/2021 -
Match.com’s Masterful Marketing to Bring Dating Online
Published: 7/21/2021 -
PR Stunts Gone Wrong
Published: 7/14/2021 -
Flo: The Greatest Accident in Advertising
Published: 7/7/2021 -
Burger King: The King of Slogans, Stunts & Trolling
Published: 6/30/2021 -
Airline Ads in the 60s: Selling Seats or Sex?
Published: 6/23/2021 -
PETA's Extreme Marketing Stunts
Published: 6/16/2021 -
Snickers' Monumental Marketing Comeback
Published: 6/9/2021 -
The Blair Witch Project Viral Hoax
Published: 6/2/2021 -
Old Spice & The Man Your Man Could Smell Like
Published: 5/26/2021 -
Jeep: The People Powered Brand
Published: 5/19/2021 -
Thinx Panties Disrupt. Period.
Published: 5/12/2021 -
Uncertain Times: Pandemic Campaign Round-Up
Published: 5/5/2021 -
Barbie's Iconic Marketing Strategy
Published: 4/28/2021
Bold brands are always taking chances on creative ad campaigns and salacious PR stunts to stand out from the crowd to get customers’ attention and money. Join marketing junkies and successful advertising agency owners Melissa & Alexis weekly for some creative inspiration as they explore crazy marketing moments in history that, whether they flourished or failed, got the world’s attention. Will It Stick? is a podcast for entrepreneurs and marketers who want BIG creative inspiration, covering the brands you know and the stories you don't. Melissa & Alexis break down all the details to find out: Will It Stick?