The Accidental Marketer Podcast

129 Episodes

1. How Risk Creates Opportunity for Strategic Marketers

   Published: 1/20/2023
2. Special Edition: 3 Key 2022 Stories and How We Can Leverage Them Next Year

   Published: 12/12/2022
3. S.13, Ep. 3 - The Critical Role of Brand In Inflationary Times

   Published: 12/1/2022
4. S.13. Ep.2 -Why Netflix Got Burned From Their Latest Price Hike

   Published: 9/28/2022
5. S.13, Ep. 1 - Strategies to Prosper in Inflationary Times

   Published: 9/9/2022
6. S.12, Ep. 3 - Here’s the Metrics That Will Unify Sales and Marketing Once and For All

   Published: 9/9/2022
7. S.12, Ep. 2 -How the Post-Pandemic World Will Revitalize the Strategy of Segmentation

   Published: 8/25/2022
8. S.12, Ep. 1 -How Marketing Is Becoming More Helpful to Sales Teams Post-Pandemic

   Published: 7/30/2022
9. S.11, Ep. 6 - How To Scale a Platform

   Published: 7/19/2022
10. S.11, Ep. 5 - Should You Create a Platform Instead of Just Selling On Someone Else’s?

    Published: 5/13/2022
11. S.11, Ep. 4 - How to Build Your Very Own B2B Platform Strategy

    Published: 4/22/2022
12. S.11, Ep. 3 - Should You Join a B2B Platform?

    Published: 4/5/2022
13. S.11, Ep. 2 - Participating In Your Industries Developing Ecosystems: Lead, Follow or Wait?

    Published: 3/7/2022
14. S.11, Ep. 1 - Why Knowing The Differences Between Ecosystems + Platforms Is Vital To Your B2B Org

    Published: 2/4/2022
15. S.10, Ep. 5 - When Can a B2B Price Like An Airline or a Hotel?

    Published: 1/24/2022
16. S.10, Ep. 4 - Does It Ever Make Sense to Give Away a Jet Engine for Free?

    Published: 1/7/2022
17. S.10, Ep. 3 - How To Get the Salesforce to Listen To Your Pricing Guidance

    Published: 12/10/2021
18. S.10, Ep. 2 - Why Being Half Blinded Will Sabotage Your Pricing Strategy

    Published: 11/12/2021
19. S.10, Ep. 1 - How to Avoid This Massive Pricing Sin Made in Business

    Published: 10/29/2021
20. S.9, Ep. 7 - Why Building Unique Value Props Is More Scientific Than You Think

    Published: 10/1/2021