Keep Optimising

A podcast by Chloe Thomas - Wednesdays

Categories:

Business Education

189 Episodes

  1. Affiliates: Simple Strategies to Make Affiliate Marketing Work for You with Rachel Said, Genie Goals

    Published: 1/10/2024

  2. Affiliates: Why Affiliate Marketing is a Key Strategy for eCommerce Brands in 2024 with Chikay Lo, Lo Digital

    Published: 1/3/2024

  3. Content: Optimising User-Generated Content for eCommerce Marketing Success with Jameela Ghann, Fera

    Published: 12/27/2023

  4. Content: Navigating the Social Commerce Landscape with Sophie Frères, LiSA

    Published: 12/20/2023

  5. Content: The Intersection of Behavioural Science and eCommerce Strategies with Dr. Thilo Pfrang, Behamics

    Published: 12/13/2023

  6. Content: SEO & Blogging with Generative AI. Katrina McKinnon, CopySmiths.com

    Published: 12/6/2023

  7. TikTok: TikTok Shop Affliates 101 with Amelia Tranter, FordeBaker

    Published: 11/29/2023

  8. TikTok: Should you be doing TikTok Ads? with Sam Thompsett, Genie Goals

    Published: 11/22/2023

  9. TikTok: 4 Ways to Grow your TikTok Shop Sales with Caitlin Cotter, Unsociable

    Published: 11/15/2023

  10. TikTok: From Ops to Sales with TikTok Shop with Derric Haynie, Pipe17

    Published: 11/8/2023

  11. TikTok: Case Study: How Aisle3 have used it to grow sales with Thomas J Vosper

    Published: 11/1/2023

  12. Organic Social: Which Social Media Platform should you post on? with Carolyn Zick, Bad Axe Enterprises

    Published: 10/25/2023

  13. Organic Social: Creating a Content Calendar for High Growth with Susan Moeller, Tailwind

    Published: 10/18/2023

  14. Organic Social: A 7-figure Brand’s Social Media Strategy with Sheets and Giggles' Colin McIntosh

    Published: 10/11/2023

  15. Organic Social: How do you achieve high growth one-to-one social proof? with Mark Yeramian, Moast

    Published: 10/4/2023

  16. Black Friday Top Tips 2023 including TikTok Shop, SMS, and Loyalty Programs

    Published: 9/27/2023

  17. Peak Season: How to use Generative AI to create better content with Jon Ricketts, Writerly and EKOM

    Published: 9/20/2023

  18. Peak Season: From Discounts to Bundles – Profitable Promotions 101 with Rosie Bailey, Nibble

    Published: 9/13/2023

  19. Peak Season: Time to set your Analytics Strategy with Manuel Montanari, Mapp Digital

    Published: 9/6/2023

  20. Digital Advertising: Create a Competition-Beating Ad Strategy with Rob Harrison-Plastow

    Published: 8/30/2023

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We spend each month focusing in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole month you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - This month = Affiliate Marketing - Next month = Storytelling Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/